There’s something captivating about watching coffee come to life. In our latest video, From Green to Great, we invite you into our Beechworth roastery to experience the full coffee roasting process from start to finish.
It All Begins with the Bean
Every roast starts with the bean itself. We carefully select coffees from Brazil, Colombia, Guatemala and Ethiopia, each chosen for its distinct flavour profile and quality. This diversity allows us to create blends that balance sweetness, body and acidity in a way that reflects our roasting philosophy.
The Art and Science of Roasting
Inside the roastery, craft meets control. Our roasters monitor every variable, from temperature to airflow, to ensure each bean develops evenly. It’s not just about heat; it’s about timing, intuition and a deep understanding of how each origin responds during the roast.
The Moment of Transformation
As the beans reach their perfect roast level, aromas of chocolate, caramel, malt and fruit begin to fill the air. This is when the coffee reveals its character. Knowing when to cool the batch is an art form, and it’s the key to capturing the flavour balance we’re known for.
Why We Roast the Way We Do
At Beechworth Coffee Roasters, we believe coffee should tell a story, one of place, people and process. By roasting in small batches, we honour that story and ensure every cup carries the distinct personality of its origin.
Watch the Process
To see the journey for yourself, watch our short film here:
🎥 From Green to Great: The Beechworth Coffee Roasters Journey
Taste the Difference
Experience the results of our roasting craft in your cup. Explore our single origin and blend collections and discover your next favourite roast.